How come Your site just dropped out of the engines?

Frequenting the webmaster message boards, I can tell you one of the most popular posting comments is the following: "My website use to have a PR of 4 and now it has a white bar in the toolbar. In addition, when I tried to search for my site in the search engines it acts like it does not exist?"

This is a typical presentation of website banning by a search engine for obvious negative SEO methods.

Negative SEO methods

Invisible Text - Never do this. As a general rule, search engines will penalise you for anything on your site that a normal human being can not see. If you do , it will only be a matter of time before the search engines find this and either penalise your site (drop it in rankings), or remove it altogether.

Misleading Contents - Misleading search engines to certain topic while it actually has nothing to do with it. Primarily gambling and adult sites use this trick in order to get traffic. This tactic is easily spotable for search engines and they lead to banishment. No one likes to be made fool out of themselves , so do search engines.

Link Farms - Link farms are programs or communities where you join them and you all instantly link to each other. Search engines consider this spamming to artificially increase your website link count.

Redirection - Redirection is descent usage for web pages and cms, but they can also be used to mislead search engines to believe that the specific web page is containing relevant keywords of certain topic.

Keyword Stuffing - What the SEO is doing here is trying to fill their webpage with as many keywords as possible to try and increase their chances of ranking higher for people looking for widgets. Search engines have become quite clever in working out when a site is doing this on purpose and will often penalise them. Just make sure that your website wording sounds natural, and you should be fine.

Multiple Copies Of Similar Content - Search engines do not like to see identical, or very similar, content on different websites or webpages. If you have identical content on many different pages, or even on different websites, they will often see this as an attempt to get your content listed more than once. Again, they could penalise you for this.

These are just a few methods unethical SEO operators utilize. You usually find these methods used in highly competitive niches... but Web Promotion Consultants does not utilize any of them.

We optimize your site so that it makes steady and upward improvement with each algorithm change which enables you to concentrate your efforts on customer service.